Collection: PLAGLA

DAY TRACTION is a lifestyle brand founded in 2014 with the goal of designing a fresh everyday.
With the coexistence of elation and universality as their identity, they propose simple and unique original goods.
In order to improve the quality and materials of our products, we are committed to a consistent, made-in-Japan approach, and our principle is to produce our products in a controlled manner.

He started producing and selling leather products in 2005. We now have a workshop at the foot of a satoyama in Itoshima City, Fukuoka Prefecture.
Itoshima is dotted with woodworking and pottery workshops, close to nature and a place where you can concentrate on making.

It's a small workshop, but everything from production to shipping is done responsibly in the workshop. Please feel free to order.

Fashion brand confronts ocean plastic pollution problem
We create products that can be effective in environmental pollution issues and animal protection, in the food chain issues and greenhouse gas reduction, and in improving the carbon neutral biaxis.
The material used is "SEAQUAL FABRIC," a recycled polyester made from marine litter by the clean-up program of SEAQUAL INITIATIVE, an environmental protection organization in Spain, Europe, which is a leader in environmental issues.

We aim to create products that are ethically connected by thoroughly focusing on materials and ease of use and creating products that people love.

Commitment to products
Many of the products have a simple appearance so that you can appreciate them when you use them for a long time, so you can get older with age. Among them, Shinshu deerskin products, which are all made consistently in Nagano, are the only products made locally for local consumption, and are finished with a fusion of good materials and quality.