Dedicated to craftsmanship utilizing handcrafts from around the world, we plan and produce original apparel and fashion goods.
"Artipur" combines "artisan" in French ("arti") with "flower" in Hindi ("pur"). We offer a wardrobe that cherishes traditional craftwork by artisans from India and around the world. Bright and vibrant colors akin to flowers, along with playful silhouettes and designs, are the keywords guiding our creations.
[TANABANA Apparel / Clothing Goods] - TANABANA, meaning warp and weft, embodies the spirit of fun and playfulness. Crafted using traditional Indian handcrafts and natural materials, TANABANA exudes rustic warmth. Our products are expressive, weaving together warp and weft threads into unique pieces.
[NATIVE WORKS Apparel] - Celebrating the global clothing culture created by people worldwide through traditions of drawing, dyeing, and weaving passed down through generations, NATIVE WORKS strives to revive and convey this fundamental beauty to the modern world. Our designs are inspired by ethnic forms that leverage diverse materials and refined techniques, fostering direct interaction with weavers, dyers, and embroiderers.
NATIVE WORKS is a company producing products through simple handcrafts from various corners of the world under the keyword "By Hands." From India, where traditional handicrafts flourish, to Southeast Asia, West Africa, and North Africa, we collaborate with craftspeople worldwide, understanding their traditions, cultures, and production backgrounds.
In an era of significant change, we aim to convey the value of handicrafts, preserving traditions passed down through generations. As we live in a convenient age, we appreciate the benefits but also cherish the creativity, diversity, and universality beyond national borders.
Conveying the interest and charm of each object's differences and imperfections is our way of highlighting the essential value of humanity.
Commitment to Our Products:
Surrounded by numerous items in our daily lives, only a few become truly cherished possessions. Years of working with objects have taught us that the tenderness of handmade products is a gift worth passing on to future generations.
This tenderness is born from the slow fluctuation of climate, the movement of people's hands, and the changing environment. Exploring the symbiosis between the present age and handicraft, we consider climate change, human hands' movement, the quality of materials, and the meaning of handwork that coexists with nature.
This ongoing exploration forms the core of our commitment to craftsmanship.