Collection: Shiroitani Koubou

Unique pearl jewelry that stands out for its individuality

Commitment to our products
[A quiet presence that accentuates individuality.]

SHIIHA jewelry aims to highlight the charm of the wearer and express their individuality in abundance.

[Our Craftsmanship]

[Inquiry into Form]
SHIIHA is conscious of beautiful and simple proportions, valuing balance when worn.
When the neat form meets the individuality of the material, it produces a fresh surprise and a unique presence.

[Possibilities of materials]
We respect the natural beauty of natural materials such as diamonds, metals, pearls, and natural wood.
We pursue the unknown possibilities of materials with a free sensibility and method while highlighting their original characteristics.

[Collaboration with Japanese craftsmanship].
The quality and beauty of the jewelry is supported by the careful craftsmanship of Japanese artisans.
Each collection is produced by a different craftsman, and the aesthetic sense and delicacy of the details are inspiring.

[Our Vision]

Our theme is to "connect the present to the future" through jewelry, based on our respect for the beauty of nature and Japanese craftsmanship.
We hope that the blessings of nature and superior craftsmanship will be passed on to future generations.
We hope that our jewelry, with the intention of connecting the present to the future, will be loved beyond the ages.

The brand name "MICHIRU" is derived from the character for "full moon,
The name "Michiru" comes from the Chinese character for "full moon.

The round shape of the pearl reminds us of the full moon,

[Not to be filled by others, but to be filled by oneself,
Like a luck that fills you up by itself.
Let's live our lives without giving up the steering of our lives.]
This is the meaning of this design.

Commitment to our products
We specialize in baroque pearl accessories
We specialize in baroque pearl accessories for everyday use and bridal use.

which would be overpriced at other brands,
We offer pearl accessories with high design quality and high quality of pearls,
We make pearl accessories with high quality pearls,
We carefully create pearl accessories one by one.

I research culture and language through the ancient tradition of musubi and express them in the mizuhiki strings of musubi. The history and story behind musubi, and the meaning behind musubi, are elaborately incorporated into the design of each piece as the intent of the production.

Mizuhiki is a traditional good-luck charm that can be used for both celebrations and everyday occasions. Mizuhiki is not just material but love and truth. Through mizuhiki, we hope that the world will become a kinder place. I am now using mizuhiki musubi to produce works of art while carefully dealing with every item that appears in our daily lives.</p>

Commitment to our products:
As I picked up various things related to the string called "mizuhiki," which is made of twisted Japanese paper, I realized that the dots I had vaguely held until then had become lines and that it was filled with important invisible things. Yes, the heart of Japan is love. By touching musubi and knowing musubi, you will surely resonate with it because it is inside all of us.

May karma be repeated and connected, and may the world become a kind and gentle place. May I now pass on the wisdom that my predecessors have passed on to me?

With the concept of accessories that you want to give as gifts, I create items that I would be delighted to receive and that I would want to share with others.

Commitment to Our Products:
I am driven by the desire to craft original products that are uniquely Willija's. My focus centers on designs predominantly infused with the beauty of flowers, aptly named "Hana-Sai Resin". These creations allow you to appreciate the transparency of the resin and the natural colors of the materials. I take joy in offering special works that are both simple and possess a distinctive sense of individuality.