Collection: Layday

The popular sports towel [World Towel] is supported by top athletes and popular trainers.
[In addition to the quality of the towel, it has a luxurious texture and a stylish, simple design, which is why many people continue to choose this towel.

Commitment to Products:
One of the most important factors in our towel selection is the "quality of cotton".

The towels handled by World Towel are made of high-quality medium-length cotton grown in Gujarat, India, which is known as a high-grade cotton production area.
The quality of the cotton is so good that it is even named after an Indian God.

Moreover, only the highest grade AAA (Triple A) cotton is used, which is carefully handpicked one by one.
This is then made into a special sweet-twisted yarn for towels.

This top-quality cotton and the techniques of towel makers in Imabari City, Ehime Prefecture, enable us to produce high-quality towels that are fluffy but not fluffy and have excellent water absorbency and quick-drying properties.

These towels are made from the highest quality cotton with a lot of effort by a long-established manufacturer that produces Imabari-certified towels.
This is a perfect product that will please the recipient of the gift.
Please enjoy the feel of the highest quality cotton.

Night care towel and turban specially designed for beautiful hair, developed by a beautician over a period of six years.

Commitment to the product
Oda, the developer of this product, has treated more than 10,000 people's hair in his career as a hair stylist for more than 25 years.

He has found that many people damage their hair due to towel drying, and started developing a towel that does not damage hair.
We made more than 50 prototypes including materials and sewing so that the towel would not become stiff after repeated washing and the seams would not irritate the skin, and mofumo was born.

The mofumo towel is made of microfiber with a long pile, and is as soft as a blanket even after repeated use.

The mofumo night care turban can be used together with a towel to shorten dryer time. At the same time, we have developed it with an Australian hat designer with a focus on design to make your home time more enjoyable.
It can be used not only for towel drying, but also for night care time such as face pack, face wash, etc., as room wear, baby care, etc.

For your, careful life.

Kikkaze Taoru hopes to bring a little bit of luxury and a lot of kindness to your daily life.

Commitment to our products
We want towels that are clean, gentle to the skin, and comfortable to use for a long time because we use them every day.
Kikkaze Towel was born from such a desire.

Senshu towels with high water absorbency made by the post-bleaching process,
Hybrid catalyst processing" is applied to the highly absorbent Senshu towels made by the post-bleaching process, which has an excellent antibacterial and deodorant effect,
Kikkaze Towel" was born after careful consideration of the length of the pile and the texture of the towel.

[Manufacturing that lasts for 100 years]
This brand aims to connect the technology and products to the future through manufacturing with various producers in Japan.

Commitment to Products
We produce original items under the D2C brand.
We hope to spread better products to the world, enriching the lives of consumers, and beyond that, we hope to develop the manufacturing industry in Japan.