Collection: Bali Senyum

The brand name "MICHIRU" is derived from the character for "full moon,
The name "Michiru" comes from the Chinese character for "full moon.

The round shape of the pearl reminds us of the full moon,

[Not to be filled by others, but to be filled by oneself,
Like a luck that fills you up by itself.
Let's live our lives without giving up the steering of our lives.]
This is the meaning of this design.

Commitment to our products
We specialize in baroque pearl accessories
We specialize in baroque pearl accessories for everyday use and bridal use.

which would be overpriced at other brands,
We offer pearl accessories with high design quality and high quality of pearls,
We make pearl accessories with high quality pearls,
We carefully create pearl accessories one by one.

Established in 2022 as an ear cuff brand.
The brand provides a range of shapes and sizes inspired by minimalist design.

Commitment to our products:
We are dedicated to delivering sophisticated designs with minimal ornamentation that enhance the wearer's beauty.

Our products are versatile, suitable for both men and women.

"Creating from lines
　Various shapes
　Simply expressed
　Accessories that bring out the charm.

Commitment to our products
We create shapes from a single wire.
The shape is born from the desire to comfortably express the impression of each decoration worn on the wearer's body.

Sometimes with lines, sometimes with transparencies, sometimes with colors...
Accessories that can accompany you at any given moment.
We will continue to deliver them to you.

We aim to convey the charms of Gifu Prefecture to more people and instill pride in the locals for its attractions.
With this goal in mind, we initiated our activities in 2016.

Commitment to our products:
Seki-city, where I reside, is a town with a strong tradition of swordsmithing, earning it the moniker "town of cutlery." However, over time, the number of swordsmiths has declined, and young people express sentiments like, "There is nothing in this town but cutlery."

Despite having a world-class tradition, it's becoming increasingly challenging for people to appreciate its splendor. I hope that the young individuals who will lead the next generation will come to love this town even more. Fueled by this sentiment, I took up the shears of this town to create something unique that aligns with the current times.

Since I intended to use a local tool, I selected Mino Japanese paper, a traditional craft from the neighboring town, as the cutting material. Mino Washi, still recognized as an intangible cultural heritage, is a traditional craft representative of Gifu, produced from the clear Nagara River and the rich nature of Gifu Prefecture.

Just by looking at the Mino Washi supple, damage-resistant, delicate, and beautiful, I felt thrilled. However, I had an image of Washi = old-fashioned, I strive to create a new design that overturns the conventional image of Washi and is easy to incorporate into modern life.

The sharpness of Seki's scissors is excellent, allowing them to cut through the daily changes in washi, depending on the humidity and the way the paper is made, to give it the shape I desire. The sharpness of the shears varies from manufacturer to manufacturer. The difference is evident, unlike those produced in other prefectures or inexpensive ones.

Presently, I am endeavoring to create works that enable the viewer to feel the texture of washi even more.

We will deliver works that amplify the charm of Gifu Prefecture.