Collection: Bali Senyum

I research culture and language through the ancient tradition of musubi and express them in the mizuhiki strings of musubi. The history and story behind musubi, and the meaning behind musubi, are elaborately incorporated into the design of each piece as the intent of the production.

Mizuhiki is a traditional good-luck charm that can be used for both celebrations and everyday occasions. Mizuhiki is not just material but love and truth. Through mizuhiki, we hope that the world will become a kinder place. I am now using mizuhiki musubi to produce works of art while carefully dealing with every item that appears in our daily lives.</p>

Commitment to our products:
As I picked up various things related to the string called "mizuhiki," which is made of twisted Japanese paper, I realized that the dots I had vaguely held until then had become lines and that it was filled with important invisible things. Yes, the heart of Japan is love. By touching musubi and knowing musubi, you will surely resonate with it because it is inside all of us.

May karma be repeated and connected, and may the world become a kind and gentle place. May I now pass on the wisdom that my predecessors have passed on to me?

DAILY accessories you will want to use every day.
We pursue comfort and lightness of use, providing gentle pleasure to those who use our products. All work is done by hand with all our hearts.

Commitment to our products:
Elegant accessories that are easy to incorporate into everyday life. Carefully stitched bead embroidery, pearls gently swaying around your ear.

We hope you will find your favorite one.

Grew up with parents who owned a jewelry store,
She started her own brand in 2018.

The concept is [connection].
By connecting with people,
Many possibilities take shape and enrich our lives
and enrich your life.

The geometrical design, which evokes a somewhat Japanese appearance, and the
geometric design, and
minimalist fusion of materials of natural origin.
and minimalist fusions of materials of natural origin.

The simple yet interesting beauty of our jewelry is brought out,
and sophisticated jewelry that blends in with the wearer's personality at any age.
and sophisticated jewelry that blends in with the wearer's personality.

Commitment to our products
Jewelry is a luxury item and may not be indispensable in life. However, it enriches our mind.
You don't need to have a lot of jewelry. We want to wear jewelry that we have been attracted to once we encounter it, as if it were a talisman.

If it breaks, you can repair it or polish it, and if you get tired of it, you can make a little modification and make it into a new piece of jewelry again.
[Susui" is a word coined from my father's name.

I hope to deliver jewelry that will inherit precious things and thoughts from loved ones, change shape and form like water, and always be there for those who wear it.

© susui

We transport the beauty of Japanese culture from Kyoto, the ancient capital of Japan, to the modern age. We aim to deliver HAPPY to everyone with the concept of "Stylish, Convenient, and Good Luck"!

Commitment to Our Products:
The material we use is mizuhiki, a traditional Japanese cultural material. We create and offer accessories infused with positive sentiments such as "good luck", warding off bad luck, and health and longevity. Mizuhiki has been utilized since ancient times as a gift to foster connections and ward off misfortune.

We recommend it as a thoughtful gift for a loved one or as a personal good luck charm. Mizuhiki is exceptionally lightweight, ensuring ease of wear. Its simple and cute design makes it suitable not only for special occasions but also for everyday use.

Each piece is meticulously crafted one by one with heartfelt dedication, aiming to bring a beautiful smile to the customer who receives it.