Collection: Because

Hogara was created by female employees of a textile company.

"Why don't we make what we want now?"

From that simple idea, a group of women began working in various fields. Because it comes in direct contact with the skin, both the material and the sewing are safe.

I am particular about Japanese-made products.

We make a lot of rain goods ourselves from the design stage.
It's like drawing in a clean, blank sketchbook.

The design can be used to arrange motifs in nature, to imagine a child's smile, and to picture couples having a pleasant conversation under their shared umbrellas.

Each piece is made with sincerity.

All the production is done in Japan by craftsmen with great skills.

The brand name, BILLY BUDDUSKY, is inspired by Jack Nicholson's role in the 1973 American film "The Farewell, Winter Seagull", "Dans un coeur esprit PUNK"

PUNK is a spiritual thing.

Pursuing their own identity and never being satisfied with the status quo, they create and destroy themselves repeatedly.

Commitment to Products:

• MillReef was founded with the idea of "I don't have sneakers that I want to wear, so let's make my own."
• The raison d'être of MillReef is to create sneakers with a basic yet original Japanese sensibility.
• We aim to continually craft new sneaker styles under the policy of "MADE with PRIDE."