Collection: Newie

We plan and sell attractive items that further enhance outdoor life under our own brand [Newie].

Nature, Enjoy, Wise, Intuition, and Eco.
These are the five thoughts behind Newie.

Our goal is to create an outdoor lifestyle that is just right, a little more exuberant than a park, a lot more casual than serious camping, and just right.

Commitment to Products
Hida City in Gifu Prefecture, which we visited through product development, is a treasure trove of hardwoods.
At the manufacturing site, we felt the passion of the makers and the deep connection between the forest and the region.

[We want to deliver products that make use of Hida-grown timber and bring forests and trees closer to people.]

The Hida Forest series was born from this desire.
Please take our products in your hands and think about a tree, and more importantly, the forests of Hida.

We plan and sell attractive items that further enhance outdoor life under our own brand [Newie].

Nature, Enjoy, Wise, Intuition, and Eco.
These are the five thoughts behind Newie.

Our goal is to create an outdoor lifestyle that is just right, a little more exuberant than a park, a lot more casual than serious camping, and just right.

[We want to deliver products that make use of Hida-grown timber and bring forests and trees closer to people.]

The Hida Forest series was born from this desire.
Please take our products in your hands and think about a tree, and more importantly, the forests of Hida.