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Rediscover [Genmaicha] as a non-alcoholic complement to food, using organically grown [Yamada Nishiki].
Both make use of the power of the land, selecting the finest ingredients grown organically or naturally, and using only low-temperature water for extraction to bring out an unprecedented aroma and flavor.

Commitment to Products
Non-alcoholic pairings to enjoy with food

Using organically grown [Yamada Nishiki] from Hyogo Prefecture, this non-alcoholic drink has a taste that overturns the conventional image of Genmaicha, and was developed so that it can be enjoyed as a pairing with food even in situations where alcohol is not consumed.

Using the finest ingredients grown without the use of pesticides and chemical fertilizers, it is designed to be best balanced with mizudashi, which is easy to drink during meals.
As a [mizudashi only] drink, it does not cut too much into the flavor of the food by reducing the extraction of bitterness and astringency, while the aroma and flavor of the fragrant rice bridges the gap with the food, especially Japanese food.

Enjoy without getting drunk.

Rice connects the new value of Genmaicha tea pairing.
Founded in 1751. Matashiro Yasufuku Shoten, a sake brewer in Nada, offers a new value of tea pairing.

Commitment to Products
Non-alcoholic pairings to enjoy with food

Enjoy without getting drunk.

Rice connects the new value of Genmaicha tea pairing.
Founded in 1751. Matashiro Yasufuku Shoten, a sake brewer in Nada, offers a new value of tea pairing.